It’s a great honor to be invited to speak at the Arkansas Tea Party Convention August 13 (details in a bit). It’s a bigger honor that they’ve invited me back for a second consecutive year. I’d love to see familiar Missouri faces in the crowd.
I’m going to talk about how we can be way more persuasive. Persuasion is what wins elections. Not facts. Persuasion. The more you know about persuasion, the more your side will win. It’s that simple. That’s why the left dominates the persuasion fields: advertising, movies, TV, journalism, education, psychology. Our side has pretty much abandoned those fields, haven’t we?